About Us

WELCOME TO QUINOWA

Quinowa was created by our founder Maya to bring you effective, curated health food and skincare options, produced by ethical small businesses that are just as passionate about living well as you are.

Your life is already so busy. Life, work, kids, squeezing in sessions at the gym.

We get it. And we know how tricky it is to find time in your day to spend hours checking out everything on offer at health food shops. Staring at the mind-boggling options available. All promising the world, but never quite delivering. Especially when half of the stuff available isn’t even that good for you when you read the fine print.

Yep. We’ve been there.  Embracing a healthy lifestyle is important to you, as is choosing products packed with the goodness and healing power of Mother Nature. But you’re fed up with the overwhelming options, scientific language, and latest fad superfoods influencers on Instagram are trying to push on you. Without actually understanding why they’re so good for you.  So, we decided to do something about it. 

Where it all started

Remember 2020? The year of lockdown, endless hand sanitising, and toilet roll stockpiling. As difficult as this time was, it made many people, including us, reassess our lifestyles and focus on our health. Whether that meant joining Joe Wicks on YouTube, stocking cupboards with healthy alternatives, or, for others, turning health passions into fully-fledged small businesses.

Thanks to the power of social media, we started seeing new, exciting health products pop up on our feeds. Many of which were created by people who decided to take their lives into their hands and produce products to help their own health issues.

And that got us thinking. Wouldn’t it be great if there was one place people could go that had all these amazing products with full transparency of every ingredient in them? A place where industry experts gave their advice without any of that bewildering marketing chat and just told you exactly what everything did? A place where everything on sale was hand-picked and made with love and care.

Quinowa was born

Quinowa was created by our founder Maya to bring you effective, curated health food and skincare options, produced by ethical small businesses that are just as passionate about living well as you are.  We’re all about cutting the confusion around buying health products and keeping things simple.   

With our health food marketplace and community, we only select the (oat) cream of the crop from small, sustainable businesses we’ve personally chosen, and products that have been created by the makers who have seen the benefits for themselves. And we make the benefits clear and easy to understand, with advice and guidance from top industry experts. So you can feel confident shopping with us.  

What’s with
your name?

We’re glad you asked!  Everyone’s heard of the superfood quinoa. But remember when we first started hearing about it? No one knew what it was. And the word rolled around on your tongue making you pronounce it in loads of different ways.  KEEN-wa. QIN-wa. QUIN-wa. KIN-o-a?!  

Well, the same things can be said about health foods. You might have heard of them, but the confusion surrounding them can be enough to turn you off completely, without truly knowing what’s so great about them. Supermarket shelves are full to bursting with so-called “health” products but take a closer look and they’re jam-packed with a bunch of stuff that is anything but healthy.

With our health food marketplace and community, we only select the cream of the crop from small, sustainable businesses we’ve personally chosen, and products that have been created by the 'makers' who have seen the benefits for themselves. And we make the benefits clear and easy to understand, with advice and guidance from top industry experts. So you can feel confident shopping with us.

When you join our community, you’ll find a friendly and supportive space dedicated to providing the best health products and advice. So you can make the right choices for your lifestyle.